- He needs to do some cameo's in some bigger budget movies with current stars n the lead roles.
- Focus 'his' action on what set him apart from other action stars, using real hardcore aikido in his fights (like in ABTL, OFJ, HTK). not the silly mix of martial arts of nowadays which make him look ridiculous.
- Loose the goatee and bandana
- stop wearing the same clothes in every single movie but wear appropriate clothes fitting the part he is playing.
- take a break from action and show a different side (comedy, drama, thriller or real horror)
- invest in better screenwriters
- be motivated while shooting a movie and thus showing emotions.
- take on roles fitting his age and physique or get in the shape the role requires
- make or participate in a documentary about a subject that is dear too him (music, aikido, environment, law enforcement etc)
- Be humble and more 'open' about himself (take an example on the social media life of Sylvester Stallone, The Rock, Schwarzenegger, JCVD, Armin van Buuren and loads of other stars that actively keep in touch with their fans that way)
- Be respectfull to other people in the business, especially current stars. You may not agree with how action movies are made nowadays, but that's reality. Deal with it and adapt, it is wat the majority of movie goers want to see apparently.
I think i could go on for a while longer but have to get going, pretty packed agenda today...
peace